URL selection
Should I submit the homepage, a category page, or a specific article?
Start with the single page that matters most, such as a product page, service page, landing page, key article, or any page you want search engines and AI systems to understand. A homepage is useful for brand-entry basics, but it does not represent every page on the site.
Key points
- Search engines generally understand and index pages by URL. A homepage, product page, article, and campaign page can have different titles, copy, structured data, FAQ content, and internal links.
- If you want to improve a specific product, service, or keyword page, submit that exact page instead of relying only on the homepage audit.
- A practical starting workflow is to audit the homepage first, then audit 3 to 5 high-value landing pages.
- Avoid temporary preview URLs, session URLs, or pages that require login; submit a stable, public, canonical URL instead.
Reference links
External sourceGoogle Search Centralhttps://developers.google.com/search/docs/fundamentals/seo-starter-guideExternal sourceGoogle URL Inspectionhttps://support.google.com/webmasters/answer/9012289?hl=enExternal sourceGoogle recrawl guidancehttps://developers.google.com/search/docs/crawling-indexing/ask-google-to-recrawlExternal source百度搜索资源平台优化指南https://ziyuan.baidu.com/doc/index